From noted marketing specialist Guy Kawasaki - The Only 10 Slides You Need in a Pitch.
A couple of thoughts for early stage companies (and for everyone) about how to pitch for something (especially money):
- Have a plan.
- Know your audience and understand the criteria that will drive their decision-making.
- Be brief and to the point.
Not everyone has the necessary expertise in communicating with investors. A pitch has to hit the points that are important to them. That's where it's helpful to seek assistance from someone whose been there before.